Press Releases

Uber and Hyundai Motor announce aerial ridesharing partnership

January 6, 2020

Posted by: Anasia D'mello

Eric Allison of Uber

Uber and Hyundai Motor Company have announced a new partnership to develop Uber Air Taxis for a future aerial ride share network and unveiled a new full-scale aircraft concept at the Consumer Electronics Show (CES).

Hyundai claims to be the first automotive company to join the Uber Elevate initiative, bringing automotive-scale manufacturing capability and a track record of mass-producing electric vehicles. The air vehicle concept Hyundai released was created in part through Uber’s open design process, a NASA-inspired approach that jump-starts innovation by publicly releasing vehicle design concepts so any company can use them to innovate their air taxi models and engineering technologies.

In this partnership, Hyundai will produce and deploy the air vehicles, and Uber will provide airspace support services, connections to ground transportation, and customer interfaces through an aerial ride share network. Both parties are collaborating on infrastructure concepts to support take-off and landing for this new class of vehicles.

“Our vision of Urban Air Mobility will transform the concept of urban transportation,” said Jaiwon Shin, executive vice president and head of Hyundai’s Urban Air Mobility (UAM) Division. “We expect UAM to vitalise urban communities and provide more quality time to people. We are confident that Uber Elevate is the right partner to make this innovative product readily available to as many customers as possible.”

“Hyundai is our first vehicle partner with experience of manufacturing passenger cars on a global scale. We believe Hyundai has the potential to build Uber Air vehicles at rates unseen in the current aerospace industry, producing high quality, reliable aircraft at high volumes to drive down passenger costs per trip. Combining Hyundai’s manufacturing muscle with Uber’s technology platform represents a giant leap forward for launching a vibrant air taxi network in the coming years,” said Eric Allison, head of Uber Elevate.

In preparation for this announcement, Hyundai has worked with Uber Elevate to develop a PAV (Personal Air Vehicle) model, S-A1, that utilises innovative design processes to optimise electric vertical take-off and landing (eVTOL) aircraft for aerial ridesharing purposes.

The Elevate initiative based this process on NASA’s historical approach of putting design concepts out publicly to inspire innovation amongst multiple companies, spurring the development of common research models to investigate novel aerodynamic concepts and catalysing industry progress in wing design, noise, aerodynamics, and simulation verification.

As a result, Hyundai’s S-A1 model unveiled at CES reflects previous eVTOL designs Uber Elevate has released in the following ways:

Ushering in the era of seamless mobility, Hyundai’s exploration of future urban transportation incorporates the electric PAV concept with a new ground transportation, the Purpose Built Vehicle (PBV) concept. Hyundai’s vision for creating communities from future transit systems comes into focus with yet another new infrastructure concept, called the Hub. When many PBVs and PAVs are docked and connected to a Hub, they make a new public space where diverse groups of people can come together.

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