PAR Technology announces new API integration with Mobiry and Brink POS software
ParTech, Inc. (PAR), a wholly owned subsidiary of PAR Technology Corporation and a global provider of point of sale (POS) solutions to the restaurant and retail industries, announced a new partnership with Mobiry, an Artificial Intelligence (AI) solution that intuitively learns and analyses the unique patterns and behaviour of consumers to deliver personalised offers.
Mobiry affordably brings a level of AI personalisation and recommendations traditionally reserved for e-commerce giants to the QSR and fast casual industry. Mobiry delivers specifically tailored incentives and loyalty rewards to customers based on unique buying habits and preferences.
Integrating across POS, social, mobile and ad networks, Mobiry quickly cultivates and retains customer loyalty by delivering incentives/rewards to customers for those items customers most want to buy at the time that are most likely to complete a transaction, while simultaneously building a comprehensive user profile of each individual customers preferences.
“Mobiry is eager to bring its proven AI data analysis and recommendation solution to QSR and fast casual providers as a partner with Brink POS software, an established and trusted leader in the POS industry,” said Cameron Morris, CEO, Mobiry.
“We are pleased to add Mobiry to the large and growing Brink integration ecosystem,” said Stephen Lee, manager, Strategic Partnerships, ParTech, Inc. “Mobiry will allow Brink users to better understand their customers and offer the incentives and products they desire the most, creating a loyal customer following. We are excited to be working with the Mobiry team and know this will be a solid addition to our impressive list of integration partners.”
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