IoT News

SEALSQ’s WISeToy: Art meets security

February 6, 2024

Posted by: Magda Dabrowska

SEALSQ and Post-Quantum technology, in collaboration with its parent company WISeKey International Holding and a contemporary visual pop-art French artist Ylan Anoufa, have announced the development of the AnoufaBears Intelligent Secure Toy, codenamed WISeToy. This initiative aims to safeguard children’s interactions with the Internet, combining state-of-the-art security technology with artistic vision.

Ylan Anoufa, known for his AnoufaBear metal sculptures adorned with graffiti and placed in locations around the world such as Paris, Hong Kong, Miami, Marbella, Cannes, Nice, Courchevel, Annecy, Macao and Warsaw, brings a modern, humorous and thought-provoking aesthetic to the project. His work has captured the attention of the art world. This is evident through his collaborations with global figures like Lenny Kravitz and the Rolling Stones, as well as brands like Porsche, Barbie and Van Cleef & Arpels.

The WISeToy AnoufaBears project emerges in response to the increasing prevalence of connected toys and devices in homes worldwide. With over 40 million homes equipped with smart devices, the need for enhanced security and privacy in children’s toys has been very apparent for a while. These “smart devices,” capable of using cameras, microphones, or sensors with internet or Bluetooth connectivity, pose potential risks to children’s safety and privacy.

Using SEALSQ’s cutting-edge cybersecurity solutions, each WISeToy AnoufaBear is equipped with advanced semiconductors that authenticate the toy’s integrity and facilitate secure connections with a parent-supervised app. This approach ensures that the interactive experiences offered by these toys do not compromise the child’s safety or privacy.

“Our collaboration with Ylan Anoufa represents a significant milestone in our ongoing efforts to create a safer digital environment for children. By integrating our robust cybersecurity technology with the artistic vision of Ylan Anoufa, we are setting a new standard for secure and educational toys in the digital age,” said Carlos Moreira, a CEO of SEALSQ

The initiative highlights the importance of safeguarding children’s geo-location data and reducing the risk of fraud, scams, or identity theft associated with the use of connected devices. With the launch of the WISeToy AnoufaBears, SEALSQ, WISeKey and Ylan Anoufa are at the forefront of combining technology and art to protect and inspire the next generation.

Comment on this article below or via X @IoTGN