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Tuya, Amazon to launch Bluetooth mesh-based solution to streamline smart device setup experience

November 8, 2022

Posted by: Janmesh Chintankar

Tuya Smart, a global IoT platform service provider, officially launched Tuya’s solutions for Bluetooth mesh simple setup (BSS) for Bluetooth mesh smart devices, the latest collaboration between Tuya and Amazon in the development of IoT industry.

Tuya provides support for Frustration-Free Setup (FFS). FFS is an Amazon program that enables customers to connect supported smart devices to their Wi-Fi network in a few easy steps. The consumer can take the device out of its packaging and power them in order to complete the smart device setup.

In 2020, Tuya developed a solution for Wi-Fi simple setup (WSS), a part of FFS, for Wi-Fi devices. Tuya started to develop a solution for BSS, another part of FFS, for Bluetooth mesh devices in 2021, marking another significant step in its long-term collaboration with Amazon.

Tuya’s solution for BSS can directly connect Tuya-enabled smart devices to select Amazon Echo devices via Bluetooth. Consumers can configure the device for use through the Amazon Echo using zero-touch setup (ZTS) mode, or manually set it up through user-guided setup (UGS) mode. In addition, consumers can also configure the device through the Tuya-enabled App. After the device is configured, customers can control the device through Amazon Echo, Alexa App and Tuya-enabled App. This allows the consumers to use remote control, voice control, and to manage the device without a smart speaker at home. Tuya’s solution for BSS addresses the pain points of the previous cumbersome device configuration processes and improves the user experience for smart device consumers.

The Tuya solution for BSS features four clear advantages:

Implementing BSS technology is one of the prerequisites for Certified for Humans (CFH) certification. CFH is an Amazon certification for devices that identify high-quality smart home experiences across setup, usability, and performance. When the products are identified as Certified for Humans, they are eligible for Certified for Humans merchandising on Amazon.com, featured in the Certified for Humans storefront on Amazon, and backed by Amazon product support. These services increase customer confidence in your products and customer traffic to your listings.

Tuya has collaborated with Amazon Alexa to add support for BSS and WSS, and is expected to launch FFS solution for devices based on Matter (MSS), the new industry-unifying connectivity protocol, by the end of 2022. In the future, Tuya will also continue to work with Amazon Alexa in smart home and other segments to help global manufacturers enter the market faster.

As a global IoT development platform service provider, Tuya always helps global developers gain more smart business opportunities. In terms of marketing, Tuya has over 120,000 global online and offline channels. In terms of technology, through continuous upgrades of Tuya’s solutions for FFS and other cutting-edge solutions, Tuya is committed to making it easier, more cost-effective and more convenient for global customers to enter the smart era.

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