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Data integration and management for utilities: The whats and whys

August 8, 2017

Posted by: Avadhoot Patil

Keith Brody of DigitalRoute

In the first blog in this series written for utilities, we wrote about the importance of leveraging data to the success of Internet of Things (IoT) and digital transformation strategies and we established that deploying the right technology in this area of business was a vital component of digital success.

In this second blog, we’ll look at what that technology provides; what does it need to do and what are the features and functions that you want to look out for when acquiring and implementing it?

In very basic terms, a data integration and management application (or layer) sits between your network (ideally, as close to its edge as possible) and the applications that sit on top of it, those you use to manage your business. These might include your systems for billing, customer relationship management, analytics, network performance optimisation, meter management, and a great many others, says Keith Brody, director of Global Marketing at DigitalRoute.

The latter group requires information from the former in order to perform effectively (for instance, a billing system can’t generate a bill without information relating to the customer’s activities on your network) so it stands to reason that the better the quality of that information and the faster you get it, the better in general the performance of your company. Put another way, there’s no point building a Ferrari and then trying to run it on 3-star diesel.

What then, to continue the motoring metaphor, is “under the hood” of a Data Integration and Management application? What should you expect it to do? How should you expect it to work? What value will you accrue from using it?

Here is checklist of features and functions that you should consider table stakes in how you can use data to drive your business to digital success.

Four other characteristics are particularly important too.

In the first two blogs of this series, we’ve looked at how changing market landscapes are driving the importance of data integration and management technologies and what those technologies look like. Keep reading. In the next two blogs we’ll examine the potential impact made by the things we’ve talked about so far: the technology in action at two different, leading utility service provider businesses.

The author of this blog is Keith Brody, director of Global Marketing at DigitalRoute

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